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Secrets of the Pros

Segments For July 13th 2019

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Burying St Joseph

Welcome back to our special – “Secrets of the Pros!” All about the real estate techniques pros use every day – which you might not know about.

Now – here’s a secret for you – something every real estate professional knows about. Something that makes them smile. Something that sounds pretty unconventional.

But here we go. I’m talking about burying a statue of St. Joseph in your yard. That’s right – burying a statue of St Joseph….the patron saint of the family and household needs.

Plenty of home sellers say that after burying a little statue of St Joseph on the property, their place sold – within days. Many people are convinced – it’s the best way to get the property sold…when it otherwise might sit on the market, month after month.


Keep Your Eyes on the Prize

As we wrap up today’s, ‘Secrets of the Pros,’ I wanted to share a simple idea – that can make the difference between making or breaking the deal. And that is – to keep your eyes on the prize – at all times. The prize, of course, is a successful transaction, in which the seller sells, the buyer buys, and everyone walks away happy.

Sometimes transactions go smoothly. I wish they all did! But sometimes they don’t. The buyer and seller might disagree on something big, or small. And if they really dig in…that one issue could become a deal-killer.


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